The Cordogans are proud to
send representatives to participate in the Signing Ceremony of the
Retailer Code of Ethics, sponsored by the Piano Manufacturer's
Association International. The Ceremony will take place in Los
Angeles, CA at the January 2002 NAMM (Nat'l Association of Music
Merchants) trade show:
RETAILER CODE OF ETHICS
(Dallas, TX) - The Piano Manufacturers Association International (PMAI)
plans to announce the creation of a Piano Retailer Code of Ethics at
the NAMM Winter Market in January 2002. The voluntary Retailer Code of
Ethics is designed to provide a standard of operation and professional
conduct for piano retailers that will help to ensure a higher level of
confidence and a more positive shopping experience among piano
customers during the piano purchase process.
Piano retailers will be invited to register for the program with PMAI.
Registration indicates a commitment to the program and a willingness to
operate within the professional standards expressed in the Code.
Retailers who register will receive an attractive printed copy of the
Code that can be signed, framed and prominently displayed in the store.
In addition, retailers will receive a matching counter card that
outlines the benefits of the Code to the customer.
"These Retailer Code of Ethics display materials offer a wonderful
opportunity for sales personnel to clearly point out - with every
customer - their store's commitment to professional conduct and
character in all its business dealings," stated PMAI President Brian
Chung. "The customer will know from the counter card that any store
displaying an official copy of the Code is committed to presenting
their products professionally, accurately and honestly at all times. We
hope that this assurance will help to make piano buying a pleasure for
The new Retailer Code of Ethics will be announced on Sunday morning,
January 20, 2002, during the annual PMAI Session at Winter NAMM. The
session will be held in the Malibu Room at the Anaheim Hilton Hotel
beginning at 8:30 a.m. A representative group of piano retailers, who
have already indicated their commitment to the Code by registering with
PMAI, will be invited to participate in a Signing Ceremony during the
session. Shortly after the NAMM show, PMAI member companies will send a
formal invitation to all their dealers to endorse the Code.
PMAI member companies will also participate in the Sunday morning
Signing Ceremony by reaffirming their commitment to the PMAI Code of
Ethics established in 1996. Mr. Chung noted, "We have found our own
PMAI Code of Ethics to be extremely beneficial over the years in
establishing a foundation of professionalism and trust among the
members that has clearly helped in the timely resolution of issues as
they've arisen. I believe that the piano industry as a whole has truly
benefited from the PMAI Code of Ethics."
The Piano Manufacturers Association International (PMAI), established
in 1881 as the National Association of Piano Manufacturers of America,
is the trade association serving the piano manufacturers. PMAI gathers
statistical data for the industry, implements a variety of programs
designed to strengthen and expand the piano industry, and provides
support to the National Piano Foundation. For more information, write
Don Dillon, Executive Director, Piano Manufacturers Association
International, 13140 Coit Road, Suite 320, Dallas, TX 75240-5737.