This is a Baldwin Artist Series grand piano, which means it is their highest quality piano -- one that competed against Steinway in its day. It represents a tremendous value since the same size Steinway from the same year resells for almost triple the price of this Baldwin. Considering that the musicality of these pianos was comparable when the pianos were new, there is no more musicality in a used Steinway than there is in this Baldwin. Steinway's marketing dollars and current pricing continue to elevate the prices of used Steinways, where Baldwin's torrid history over the past 15 years has hurt the resale value of Baldwin's, indicting even their highest-quality concert level pianos like this one! This phenomenon in the marketplace makes Artist Series Baldwins a tremendous musical value!
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Baldwin is one of the most recognizable brand names in the history of the piano industry. It is also the brand whose products have covered the quality spectrum. In its early 20th century heyday, Baldwin was a prestigious brand in America that made some beautiful, heirloom quality pianos. But over time, and in an apparent attempt to be all things to all piano buyers, Baldwin chose to market pianos of various quality levels under many different names. Any company would have a difficult time maintaining a prestigious image when trying to cover all price points. After two bankruptcies (the most recent of which was 2001), Baldwin was purchased by Gibson Guitars. Today, pianos marketed under the Baldwin corporate umbrella may be made in America or China, again covering various quality levels and price points.
